Let’s take a moment to reflect on visual silence. White space.
Andrew Miller, a branding-design-and-communications-strategist with The Carbone Smolan Agency and a student at The School of Visual Arts is currently posting a new Brand Spirit every day for 100 days.
“Brand Spirit: every day for 100 days, I will paint one branded object white, removing all visual branding, reducing the object to its purest form. Each object may be purchased for less than $10, something I own, something another person gives me, or something I find.”
Follow his Tumblr at